Download E-books Making The News: A Guide For Nonprofits And Activists PDF

By Jason Salzman

With the media more and more atmosphere political and social agendas, information assurance a few challenge may be step one towards an answer. This instruction manual, in accordance with interviews with media-savvy activists and twenty-five specialist reporters, explains how one can generate information insurance approximately any reason or factor that matters you. methods to level media occasions, write press releases, assemble media lists, touch newshounds, convey sound bites, e-book a visitor on speak radio, foyer editorial writers, columnists, and photographers, and masses extra. Making the News additionally comprises particular suggestion on the way to create newsworthy visible imagery. easy, complex, reasonable, humorous, flashy—ideas for all types of media occasions are described.

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